Products, options, stock, tax, shipping and discounts.
Requires the eCommerce plugin (and a plan that includes it).
In this order
- Attribute — the option types your products use (size, colour) and their values.
- Category — your product categories, and sub-categories if you need them.
- Tax Manage, Shipping Manage — how tax and delivery are calculated.
- Products — the products themselves.
- Coupon Manage — discount codes, if you want them.
- Inventory — stock levels once products exist.
A product that converts
- Title and description — write for the customer, not for search engines; the SEO tab handles search separately.
- Images — the first image is the one shown in listings. Use the same shape for every product so your grid lines up.
- Price — and a compare-at price if you want a discount shown.
- Stock — track it if you can run out; otherwise leave stock tracking off.
- Meta / SEO tab — a specific meta title and description per product. Without it, every product page competes with your other pages using the same generic snippet.
The shop pages
General Settings → Page Settings decides which page is your shop, cart, checkout, account and order-tracking page. These are set up for you; if a shop page ever renders empty, this is the first place to check.